Ever wondered what really goes on at the backstage of a fashion show and what it takes to pull one together? The tight schedules, piles of emails, the coordination of different teams, model castings, the designers’ visions, choreography, music- and location selections are just tiny part of the important cornerstones that makes a successful show. 
 

Nuvo is unveiling the mystery that lies with the biggest international fashion event in the country. Helsinki Fashion Week 2022 and Nuvo joined forces for collaboration. The looks were designed by the international fashion week veteran, Nuvo´s Tom.